Staging Strategy 5 Reasons Every Room Needs A Clear Purpose

Dated: 08/21/2015

Views: 374

Courtesy of Zillow Digs.


When staging a house for sale, it’s crucial to consider every space with the buyer’s perspective in mind. Once you’ve accomplished the five basic staging steps, make sure every room in your house has one clear purpose.

Defining how to use a room is incredibly important for buyers because it helps them connect to a home. Here are the top 5 reasons every room needs a clear purpose:

1. Buyers subconsciously feel lost if they don’t know what to do with a room

They will wander in and out of a room very quickly if they cannot easily tell what the room should be used for. The house will not feel comfortable, which will make it hard for them to imagine it as home.

sunroom

Courtesy of Zillow Digs.

2. Buyers don’t know how to place furniture in a room they can’t define a use for

When buyers walk into a room they feel comfortable in, they’ll start to picture their belongings where yours are now. A big comfy bed signals “This is a bedroom,” so buyers will be able to imagine their own bed in the space. This is exactly what you want them to do.

But if buyers can’t tell the room’s purpose, they won’t know if they need new furniture to fill it, or if they have something perfect for it already.

bedroom

Courtesy of Zillow Digs.

3. Buyers assume they don’t need a room they can’t see the purpose of

If a buyer can’t see what a room’s purpose is, they go one of two ways. They either assume they don’t need the space, or they decide your home doesn’t have a room that will serve a purpose they do need. Either way could cause them to pass on your house and go on to the next.

office

Courtesy of Zillow Digs.

4. Buyers don’t have time or energy to figure it out for themselves

There is so much competition for buyer dollars – even in a seller’s market. Buyers have no time, energy or need to “figure out” a house. They can simply go visit the next one or go visit the new home builder they’ve seen advertised. You can bet the builder will show them exactly what every space is for and tell them why they need it.

pool room

Courtesy of Zillow Digs.

5. Buyers can’t emotionally connect to rooms they can’t see themselves using

You want buyers to picture their sofa in your living room so they can start seeing themselves living in your house. This is when they truly connect with a house and decide they have to have it as their own home. This connection brings you the best offer possible.

master suite

Courtesy of Zillow Digs.

Many homes today feature a “great room” that contains many spaces to be used as individual rooms. This is what the term “open concept living” refers to, and it is highly desired by modern buyers. Mixed purpose rooms can confuse buyers. They may think that if one room has to be used for multiple purposes, the home must be too small.

If your house fits this description, be sure to clearly define spaces within the great room to serve only one purpose. For instance, define a family room space and a dining space separately so that buyers know how they can use these areas.

open plan

Courtesy of Zillow Digs.

Staging your house for sale is a lot of work. But as difficult as it can be, don’t skip it. The way you present your home makes a big difference in finding a buyer.

Want to Advertise on this Site?

Latest Blog Posts

Open House This Sunday

Make sure you stop through this open house Sunday 10/22 and come see me 1-3!  You will love the newness of this home with all the builder touch ups just being completed! Upstairs you will

Read More

Oct 18 2017 11251 2

Buying Remains Cheaper Than Renting in 39 States!In the latest Rent vs. Buy Report from Trulia, they explained that homeownership remains cheaper than renting with a traditional

Read More

Oct 18 2017 11251 1

No… You Do Not Need 20% Down to Buy NOW!The Aspiring Home Buyers Profile from the National Association of Realtors (NAR) found that the American public is still somewhat

Read More

Places To Go Cities To Research

"How are the schools?""What's the crime rate?""Is it a good neighborhood?""Will my kids be safe here?"As a licensed Realtor in the state of Iowa, I get asked these types of questions a lot.  It

Read More